Podcast

Episode 44 | Rewiring Your Brain for Success with John Assaraf

In this breakthrough episode of The Jack Canfield Podcast, I sit down with my long-time friend and world-renowned brain science expert, John Assaraf. You may recognize John from his appearances on Larry King Live, The Ellen DeGeneres Show, or his iconic role in The Secret.

But behind the accolades—five multi-million dollar companies, two NYT bestsellers—is a deeply personal story of transformation. From a troubled teen on the brink of destruction to a neuroscience-backed success coach, John shares the powerful moment that shifted his entire life trajectory—and how that shift sparked decades of research into human potential.


Together, we explore the Innercise™ method, a science-based mental training system designed to rewire your brain, break through subconscious limitations, and help you unlock your full potential.

Key Insights from the Episode:

  •  Innercise™ & Brain Training:
     John explains how to strengthen your “mental muscles” the same way you train your physical ones. His app and methodology combine neuroscience, mindfulness, visualization, and behavioral science to reprogram limiting beliefs and negative thought patterns.
  • The Power of Identity Shifting:
     Real, lasting change starts by changing your identity. John reveals how your self-image dictates your outcomes—and why adopting a new identity can eliminate the need for willpower entirely.
  • From Rock Bottom to Real Estate Mogul:
     Hear John’s personal story of being mentored by a real estate developer at 19 years old. That conversation—and a goal-setting exercise—led to him making over $300K his second year in real estate, and later building a billion-dollar business.
  • Destructive Interference vs. Resonant Alignment:
     John dives into powerful neuroscience concepts like “destructive interference”—where fear, limiting beliefs, and identity conflict sabotage your goals—and how to create internal alignment that pulls success to you.
  • The Innercise™ App:
     With over 650 guided Innercises and counting, John’s app offers a plug-and-play system for mental fitness. Whether you’re looking to lose weight, build wealth, or conquer fear, there’s a proven protocol waiting for you.

Transformational Takeaway:

You weren’t born with fear. You weren’t born with limiting beliefs. Those were learned—and anything learned can be unlearned.

Reprogramming your mind isn’t just possible—it’s practical. With tools like the Innercise app and daily commitment to your vision, you can elevate every area of your life: health, wealth, relationships, and purpose.

Want More from John Assaraf?

🔹 Explore the Innercise™ App: https://innercise.com/
 🔹 Visit his site: https://www.myneurogym.com/
 🔹 Follow John’s work at johnassaraf.com

Let’s Connect:  

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